Market Entry Strategy
Client Challenge:
A financial services firm with strong growth was looking to expand to 3 new geographies. Management needed a robust strategy & assessment of options to present to PE backed board.
Fenrix Approach:
Country assessment of potential for each market – growth indicators, market sizing, legal requirements and management considerations. Regular reviews with leadership.
Results:
Growth analysis outlined potential to increase revenue by 30% and have an ROE in 2 years in the new market. Market entry plans in review with board.